With growing numbers of
people relying on their devices for more than just two-way
communication, marketers are finding creative ways to reach and engage
consumers by introducing new smart phone apps that make it all possible.
It's time business gets serious about social media
Featured In: The Post-Crescent, 7/13/09 By: Greg Linnemanstons
President | Principal
Read Greg's column about how you can get started with social media at postcrescent.com
PR 2.0: Crowdsourcing your campaign evaluation
Though
newspapers are integrating innovative online tactics - thereby keeping
their sales afloat - social media is quickly gaining its own place in
the limelight. Changes in the way we communicate are sparking a
transformation in the field of public relations and the way the success
of a campaign is evaluated.
As we run around Northeast Wisconsin educating businesses about social media, we're also actively involved ourselves. Find us on the web and begin interacting with us to get your feet wet in social media channels. Here's where you can find us:
Notes from the right brain: Tips from our creative director
By: Meg Hoppe
Creative Director | Principal
My last blog post talked about the drawbacks of the Request For Proposal (RFP); today, the
Ad Contrarian wrote about Zappos' poor treatment of one agency responding to the shoe seller's recent RFP. It got me thinking ...
As economists
forecast a positive turn for our
slumping economy, we are doing our part to jump-start careers. Our
public relations manager, Abby Gutowski, is just one of Weidert
Group's advocates for student and entry-level PR career development. Her latest guest blog on
VisualCV.com explains how to land a position by way of
Twitter.
Once a garage band rocker who, no doubt, sported the telltale band-aid on his cheek, project manager Frank Isca is singing a different tune these days - lullabies. His first baby is on the way and Frank has since transformed into an HGTV devotee and a recycling aficionado.
