Buyer's Journey Worksheet & Template

If you’ve developed detailed personas for your best prospects, the next important step is to understand and document their journey through the buying process. 

Use our free Buyer's Journey Worksheet & Template to understand what your personas are looking for during each of the buying stages (Awareness, Consideration, Decision and Experience). It’s a fantastic tool that walks you through the steps needed to understand what content is going to be the most effective at each stage—and helps you answer all the questions your prospect is asking in preparation to buy.