Weidert Team

Copywriter

Men and women in this role are responsible for assisting in the development of all manner of digital (and occasionally print and broadcast) content for inbound marketing programs, primarily for B2B organizations. For the right candidate, this is a remarkable opportunity to learn the inbound marketing methodology from a recognized leader in the industry. Experience in inbound marketing is not a requirement for this job, but the ability to learn quickly is.

Two writers at Weidert Group

Job Details

Job Description

  • Writes for a variety of media types, including websites, blogs, social media, email and print, where tone, length, purpose and need for detail and persuasion vary significantly
  • Researches, writes and edits content that’s compelling, informative, interesting and appropriate for each of our clients and their audiences
  • Edits content written by others to ensure accuracy, consistency of voice, appropriate brand messaging, and adherence to clients’ style guides
  • Quickly learns a wide range of business models and vertical markets, and “speaks” their languages, using the appropriate terminology and style to connect with each client’s customers
  • Fully understands the purpose and uses of social media and the best practices of each, so that the content written for each platform is appropriate and persuasive
  • Reports to and works closely with the clients’ Consultant to address immediate and long-range client needs
  • Works within an Agile team, each member of which is expected to contribute to overall team goals

Requirements

EXPERIENCE & EDUCATION/TRAINING
  • A BA/BS or advanced degree in an applicable field, such as marketing, journalism, or English
  • At least 5 years experience writing professionally
  • Solid presentation and communication skills, with intent and abilities to become accomplished in these areas
  • Knowledge of online marketing and good understanding of major marketing channels
  • Knowledge of search engine optimization (SEO) and conversion rate optimization principles and practices
  • Experience and understanding of social media as a professional marketing tool and capability
  • Demonstrable competency in social networking platforms and social analytics tools
ATTITUDE & PERSONALITY
  • Must have a passion for writing and a portfolio of work that demonstrates skills and ability to speak in different voices and understand a variety of industries. We're looking for a confident thinker who knows how to write very well
  • An innate passion to learn and curiosity
  • Team player who enjoys and appreciates collaboration and teamwork
  • A “Get Stuff Done” attitude
  • Extremely well-organized, detail-oriented, creative and energetic
WHY WEIDERT GROUP?

Be part of a high-energy, high-performance team that helped Weidert Group rank among the “Inc. 5000” fastest-growing private companies in America in both 2022 and 2023. And, we were awarded Gold-level status as an Employee Friendly Workplace based on our benefits, culture, flexibility and more. LEARN MORE →

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