How We Work
With You
Our first job as your marketing and sales partner is simple: to learn all we can about your organization. Once immersed, we help establish important short- and long-term goals, identify what you want (and need) to stand for in the industry and among competitors, and determine the most meaningful value you’ll deliver to customers.
Once we’ve done that foundational work, we start executing the strategy we’ve developed together. As we do, we’re growing your team’s in-house capabilities so that they’re able to take on more of the execution work themselves, if they so choose.
Discovery & Strategy
The foundational work we do with clients focuses on knowledge-gathering, benchmarking, and goal-setting. We want a clear understanding of the current state of your business, and what your short- and long-term goals are. To do that, we:
- Do an in-depth analysis of your business, goals, and challenges
- Perform a thorough marketing and sales audit
- Work with you to develop a customized growth strategy that will get you the results you’re looking for
Planning & Execution
A dedicated Weidert Group team works closely with your own in-house team to create and execute:
- Detailed marketing plans, roadmaps, and timelines
- Implementation of marketing and sales initiatives
- Regular review, analysis, and adjustment based on performance and progress
Measurement & Optimization
We take a data-informed approach to continuous improvement to ensure your strategy evolves and keeps up with your business — and your team’s growing skill sets:
- Continuous tracking and monitoring of key performance indicators
- Data-driven decision making and strategy refinement
- Periodic business reviews to ensure alignment with evolving business goals
Find Your Ideal Agency Fit
We get pretty energized when sitting down to talk about the tremendous opportunity integrated growth marketing and sales represents to industrial organizations. If you’re curious, reach out and we’ll set up a time to talk.
What can you expect from the conversation?
- A half-hour call that helps us both determine if our integrated industrial marketing and sales growth solutions are the right approach for your business
- A discussion around your current marketing and sales strategies – what’s going well and what’s not, your ideal customer, your sales cycle, what your competitors are doing, and what you need to accomplish this year and beyond
- No obligation, no sales pitch