Sales and Marketing Glossary: 10 Most Important Terms to Agree On for Alignment
sales and marketing alignment glossary

Sales and Marketing Glossary: 10 Most Important Terms to Agree On for Alignment

“They just weren’t on the same page.” How often have you heard t...

Do Today’s Buyers Even Need Sales? How B2B Buying Processes Have Changed
B2B buying process

Do Today’s Buyers Even Need Sales? How B2B Buying Processes Have Changed

Bad news salespeople—just like the teenager/parent relationship,...

7 Components of a B2B Sales & Marketing Service Level Agreement (SLA)
marketing-and-sales-alignment

7 Components of a B2B Sales & Marketing Service Level Agreement (SLA)

Anyone can appreciate the value of a service level agreement (SL...

8 Google Docs Tips & Tricks for Marketers & Sales Reps

8 Google Docs Tips & Tricks for Marketers & Sales Reps

The age of offline word processing is close to over. Online, col...